After 15 years, the old "Virginia’s Retreat" region was struggling to be recognized and appreciated for all it had to offer. Despite a central location, good highway accessibility, and well-known destinations, the region accounted for only 1 percent of the state’s tourism while claiming more than 3 percent of the state's total population.
When ASUS offered to partner with 3M to test its new Quantum Dot Enhancement Film in a new, high-end commercial laptop, 3M had an opportunity to showcase a new innovation in a previously untapped market. Success meant significant global opportunity, but failure would mean laying waste to many years of research and development.
Concerned with their economic position, connectivity standard, and the digital divide, many communities have formed their own broadband authorities. Incumbent ISPs, feeling threatened, proposed legislation that limited the ability of local government to address connectivity needs in this way. Here's what we did to help...
By understanding our client concerns and identifying the barriers in their path, we are able to create impactful, measurable results that bring both prosperity and peace of mind. We team executives with proven marketing professionals that can help identify the right tools, solutions, and investment levels required to achieve their business goals.